More or less, Arcada Apparel is now in a suitable position. At present, we are projected to go through a highly lucrative fall season that will be the direct result of many efforts in the managerial echelon and on other levels of our workforce. Especially now, more than ever, it makes perfect sense to kick off these periodical newsletters with details on how we will be taking on the dawn of the holiday season—the busiest time of the year. Ushering in these monthly posts will propel us to a new degree of accessibility, meaning that by no artifice or deception can we abandon this new affair. I wish you pleasure in reading these posts—and specifically, this one.
First and foremost, October is turning out to be a congenial time for us. Arcada Apparel, for better or for worst, is set to distance itself from a past of archetypal discounts. This new vision will be launched during our annual Savings Season. Rather than broad promotions, we will now have a special concentration on inclusive discounts. Drawing upon our cognizance, we have rethought our approach towards offering promotions. This year will now reflect a new sales construct that will set into motion a well-fleshed plan to, in effect, highlight specific products rather than put successful items on pedestals by encouraging preferential selection. Abating the spotlight on certain products will not only signal the start of equilibrium but the start of regularly-occurring discounts. Instituting this new policy will yield greater demand for underperforming items, like aprons, mouse pads, tote bags, or other articles of less relevance. Believe it or not, this new policy will test the extent at which our discernment ebbs. It will open new doors that were not explored before, and we will then be allowed to orchestrate promotions that correspond to the season. This upcoming autumn and winter seasons, we will be undertaking a test trail to ascertain whether or not this new approach will suit us.
Regardless of the results, the prevailing fact is that this type of variance will benefit the customer more than it does us.
Take, for example, an ordinary T-shirt. Should there be a fully-defined discount applied onto it, its price would decrease, and thus, people would gravitate towards it among other products. This glaring outcome gives us more room to stretch the discounts to extents thought inordinate before. In precedents anchored by immemorial ways, we would have stipulated that in order for a discount to take effect the totality of the purchase must surpass a threshold. This new variation policy will have a spellbinding disparity in comparison to the old one. Now, customers will be able to select more than one discounted item for a totality that would otherwise be infeasible to achieve without preferential liberty.
As we promulgated via our social media networks, all these discounts are set to commence during the Savings Season 2017, whose minutiae has been finalized. Firstly, these series of events will be heralded in by the Annual Anniversary Sale, then be succeeded by the Annual Twice the Jingle Sale thereafter. The dates will encompass a majority of the fall and autumn, as you will see down below.
Now that the subject is most pertinent—given the frigid temperatures and inclement weather than forebodes winter is here—we have assembled a bevy of gear that will be appropriate for the following months. This is a miniscule sample of items out of a product catalog of well-over 105 items. Of course, these sumptuous and equally stunning items can be used any time of the year, but they are most useful during the turbid days and cold, restless nights. Better than that, they can be customized with your own vibrant, or dull, logo.
Furthermore, Arcada Apparel’s new Online Stores platform is excelling other comparable variants. If you do not know, these Online Stores are entirely FREE for qualified applicants, including sports teams, marching bands, and others deemed approvable. These sumptuous Online Stores can also be attached to an existing domain, and devoid from our branding. Above all else, you will be cashing in on earnings in the timeframe which is agreed upon. For more all-encompassing information, visit: http://arcadaapparel.com/online-stores/.
This is all I can afford this post, so until next time, thank you.
K. D. Hanson, COO, Arcada Apparel LLC
To read subsequent In Tune Monthly Newsletters—and its topical commentary, minutiae on sales events, and monthly updates—check back regularly to this part of the Arcada Apparel website.